Virgin TV
Idents
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For the British streaming service Virgin TV Ultra HD, I was commissioned by Unfold Hamburg to develop and produce a series of TV idents.
As one of the UK’s most iconic and established umbrella brands, Virgin has long stood for rebellious creativity, punk-inspired attitude, playfulness, and raw energy. These distinctive qualities were translated into the visual language and communication of the Virgin TV idents.
↓ Watch Edit
Cinematic snapshots of everyday situations — seemingly ordinary at first glance, yet subtly unconventional — dissolve into vibrant pixel structures that evolve into colorful and complex graphic formations, ultimately revealing and framing the logo.
↓ Watch Ident 1
↓ Watch Ident 2
↓ Watch Ident 3
Credits
Agency: Unfold Hamburg
Creative Direction: Alexander Hanowski
Production: Andreas Coutsoumbelis
Artdirection & CGI: Bennet Meyer
